Independent Delivery Services Gain Momentum with Processes and Tools While Reinforcing Commitment to Help the Overall Success of Restaurant Partners
June 21, 2021 – AUSTIN, TX - - Restaurant Marketing and Delivery Association (RMDA) announced today its partnership with Otter. This partnership provides restaurants and delivery owners with the opportunity to simply increase order accuracy, efficiency, reach and revenue through Otter’s delivery management system, which streamlines orders across locations, brands and platforms into a single tablet.
“We are excited to partner with Otter to elevate the experience of online ordering for our restaurant partners and almost 500 independent restaurant delivery services that provide local delivery in those communities," said Andrew Simmons, president of RMDA. "Online orders will now flow directly into the Otter order feed at the restaurant, reducing order error rates and cancellations, and increasing operational efficiency of the restaurant. We look forward to further assisting restaurants with the most economic approach to delivery in these uncertain times.”
The newly established partnership will give restaurant owners an advantage in their online ordering and delivery business by allowing them to increase their ordering revenue, improve margins through operational cost reductions, and better serve their customers.
This collaboration is the latest in a series of integrations by RMDA to support its members including Divvy, Everee, TrueAccord, Zuppler and more. Continuing education is a core part of the RMDA membership and to help members to stay on the cutting edge and utilize technological advancements in this partner ecosystem, RMDA will be hosting its 2021 Annual Growth Summit in Boulder, CO August 1 – 3.
About The RMDA
The RMDA is comprised of 490 members across the United States, Canada, Mexico, Puerto Rico and the UK. The RMDA is operated by a group of volunteers who support the independent Restaurant Delivery Service providers and represent a staggering $350M in revenue.
Top restaurants around the globe - from large enterprises to single location operators - trust Otter to power their delivery business. Otter, tryotter.com, is a delivery management solution that provide restaurants with consolidation, optimization, insight and partnership to help them succeed in delivery. Otter’s partnerships with major online and direct-to-consumer ordering platforms enable the business to help restaurants increase sales and efficiency through unparalleled order aggregation, automation, and data reporting. Otter’s innovative order management and analytics technology products can be tailored to meet all restaurants’ online ordering needs. A few key restaurant customers include KFC, Taco Bell, Arby’s, Subway, Golden Corral, Ben & Jerry’s, and Pressed Juicery.