News

  • 11/11/2021 11:05 AM | Alison Guzzio (Administrator)

    Food Delivery is Estimated to Increase by $20B in 2022; VROMO and RMDA to Support Restaurants with Fair Pricing and Improved Customer Experiences

    November 11, 2021 – AUSTIN, TX - - Restaurant Marketing and Delivery Association (RMDA) announced today its partnership with VROMO, a dedicated restaurant delivery software, to give restaurants the ability to better manage delivery operations.

    The VROMO system offers route optimization, branded delivery tracking and restaurant messaging as a standard, to ensure an exceptional delivery experience for customers. The system automates the management and alerts for orders and will leverage the 500+ RMDA members to facilitate overflow delivery capability in peak times, which will also expand delivery zones.

    “The food journey comes down to customer communication and delivery is the critical point of satisfaction,” said Andrew Simmons, president of The RMDA. “VROMO and RMDA can help restaurants expand to more distant delivery areas not covered by the in-house team creating new revenue opportunities in a highly competitive market.”

    VROMO helps restaurants to manage deliveries, thus enabling restaurants to retain control of the customer experience. As well as seeing real-time tracking of their food orders, customers can also receive offers and promotions directly as part of a restaurant’s customer retention and incentive strategies. RMDA continues to expand its portfolio of member offerings to ensure business practices keep them ahead of the competition.

    “VROMO is designed to help restaurants meet their customers’ high expectations when it comes to food delivery, and do so in the most efficient manner possible. We are delighted to partner with RMDA and bring our solution to many more restaurant brands across the US,” says Brian Hickey, CEO, VROMO.”

    An additional feature of the VROMO system will allow restaurants to dispatch a courier, during times of peak demand in existing trade areas to help them maintain strong service levels and provide positive guest experiences.

    Features at a glance:

           The VROMO Driver app, on iOS and Android, allows a seamless connection between you and your team. Drivers download the app to receive job offers, instructions and updates on the progress of jobs.

           Restaurant teams and their drivers will have the option to chat with each other in real time on each individual order.

           Track live progress from a bird’s eye view of your whole fleet and make real-time decisions. The VROMO Driver app continuously sends location updates to the VROMO admin portal.

           Send live tracking links via SMS so that customers can track the drivers to their doors. No more anxious phone calls and more happy repeat customers.

    About The RMDA

    The RMDA is comprised of 550 members across the United States, Canada, Mexico, Puerto Rico and the UK. Together, we represent a staggering $500 MILLION in revenue, equal to that of BiteSquad/Waitr

    About VROMO

    VROMO provides industry-leading delivery management software and counts some of the worlds biggest Restaurant Brands, Delivery Service Providers and POS companies as partners. Designed specifically for the restaurant sector, VROMO automates the entire delivery process helping partners to achieve speed, cost efficiency and exceptional customer experience throughout their delivery solution  

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  • 08/31/2021 7:29 AM | Alison Guzzio (Administrator)

    Aggregate data and conversations uncovers top trends including ghost Kitchens, digital marketing on the rise, hurdles of alcohol delivery and delivery industry growth continues

    August 31, 2021 – AUSTIN, TX - - Restaurant Marketing and Delivery Association (RMDA) announced today the recap of research, insights and overall trends that surfaced at its annual conference.  From surveys conducted on key concerns, aggregate data from presentations and conversations uncover top trends that include ghost Kitchens, digital marketing on the rise, hurdles of alcohol delivery and delivery industry growth continues.

    “The food delivery landscape is quickly evolving (again), largely due to: rising consumer expectations, shrinking restaurant margins, and government regulation stepping in.  We're already seeing this in the market, as Uber and DoorDash have joined Grubhub in letting restaurants choose to only use these national players for generating orders,” stated Andrew Nakkache. “This leaves a major gap in the market to fulfill these deliveries on behalf of restaurants. We predict local delivery services will fill this crucial need in the years to come.”

    The 2021 RMDA Annual Conference hosted almost 200 Independent Restaurant Delivery Service Owners and/or Delivery Service Provider Owners. The event was held at The Riverside in Boulder, Colorado on Monday, August 2nd and Tuesday, August 3rd, 2021.

    "The eCommerce and technology revolution of local delivery is happening quickly. New tech for customer acquisition, financing, on-boarding and dispatching are focused on the independents and local operators,” stated Justin Greene, RMDA Board Member.

    The four key trends triggered most of the Q&A sessions

    Capital:

    Virtual and Ghost Kitchens are on a massive increase in the market

    ·         Restaurants are continuing to better educate themselves and use new channels for delivery. (Relationships with restaurants directly will win over a cookie cutter one size fits all delivery with over 30% sales commission percentage.)


    Hurdles of alcohol delivery:

    ·         Alcohol delivery has significant challenges as there is no uniformity (except for age) in laws as they differ from each State and local community. This hampers the ability for technology when attempting to deploy to scale tech solutions

    Delivery industry growth continues:

    ·         Increased number of high volume restaurants are decoupling all-in-one delivery solutions and moving towards "Delivery Service Providers" and/or "Delivery As A Service" providers instead of relying solely on the national brands

    ·         Independents more likely to broker local relationships to deliver verticals to food delivery, ie CBD, Cannabis (where legal), meal kits, auto parts, etc.

    ·         Financial Tech leaders Gigwage & DDI working on health/occupational insurance for 1099 contractors in the industry

    Major participating vendors for the 2021 RMDA Annual Conference include

    • ·         Software Providers: DeliverLogic, F1RST, Zuppler, Dine.Direct
    • ·         Financial Tech: Divvy, Inc, Penny, Inc, Everee, Gigwage
    • ·         Niche Service Providers: Yardstik, DDI, Georgia-Pacific, Otter, Intact Insurance

    RMDA Board Elections:

    New board members include Trey Asbridge of Millington, TN, Molly Martin of Portland, OR, and Maurice Mercer of Pelham, AL. Reelected members include Andrew Simmons, President, Ashley Campos, VP, Justin Greene, and Jeff Sasse.


    About The RMDA

    The RMDA is comprised of 550 members across the United States, Canada, Mexico, Puerto Rico and the UK. The RMDA is operated by a group of volunteers who support the independent Restaurant Delivery Service providers and represent a staggering $500M in revenue.


  • 06/21/2021 5:58 AM | Alison Guzzio (Administrator)

    Independent Delivery Services Gain Momentum with Processes and Tools While Reinforcing Commitment to Help the Overall Success of Restaurant Partners

    June 21, 2021 – AUSTIN, TX - - Restaurant Marketing and Delivery Association (RMDA) announced today its partnership with Otter. This partnership provides restaurants and delivery owners with the opportunity to simply increase order accuracy, efficiency, reach and revenue through Otter’s delivery management system, which streamlines orders across locations, brands and platforms into a single tablet.

    “We are excited to partner with Otter to elevate the experience of online ordering for our restaurant partners and almost 500 independent restaurant delivery services that provide local delivery in those communities," said Andrew Simmons, president of RMDA.  "Online orders will now flow directly into the Otter order feed at the restaurant, reducing order error rates and cancellations, and increasing operational efficiency of the restaurant. We look forward to further assisting restaurants with the most economic approach to delivery in these uncertain times.”

    The newly established partnership will give restaurant owners an advantage in their online ordering and delivery business by allowing them to increase their ordering revenue, improve margins through operational cost reductions, and better serve their customers.

    This collaboration is the latest in a series of integrations by RMDA to support its members including Divvy, Everee, TrueAccord, Zuppler and more. Continuing education is a core part of the RMDA membership and to help members to stay on the cutting edge and utilize technological advancements in this partner ecosystem, RMDA will be hosting its 2021 Annual Growth Summit in Boulder, CO August 1 – 3.

    About The RMDA

    The RMDA is comprised of 490 members across the United States, Canada, Mexico, Puerto Rico and the UK. The RMDA is operated by a group of volunteers who support the independent Restaurant Delivery Service providers and represent a staggering $350M in revenue.

    About Otter

    Top restaurants around the globe - from large enterprises to single location operators - trust Otter to power their delivery business. Otter, tryotter.com, is a delivery management solution that provide restaurants with consolidation, optimization, insight and partnership to help them succeed in delivery. Otter’s partnerships with major online and direct-to-consumer ordering platforms enable the business to help restaurants increase sales and efficiency through unparalleled order aggregation, automation, and data reporting. Otter’s innovative order management and analytics technology products can be tailored to meet all restaurants’ online ordering needs. A few key restaurant customers include KFC, Taco Bell, Arby’s, Subway, Golden Corral, Ben & Jerry’s, and Pressed Juicery.


  • 06/21/2021 5:57 AM | Alison Guzzio (Administrator)

    Pandemic drives 68 percent increase in month over month in chargebacks

    APRIL 27, 2021 – AUSTIN, TX - Restaurant Marketing and Delivery Association (RMDA) announced today the selection of TrueAccord as the organization’s digital debt collection agency. The RMDA represents 700+ independent local restaurant delivery companies, which are a part of the $40 billion takeout and delivery industry. According to figures from MyChargeBack, a fund recovery firm, there was a 68 percent increase in charge-backs month over month between February and April 2020 for low dollar (less than $5,000) transactions.  This staggering jump in charge-backs is most likely attributed to the pandemic.

    All of the RMDA members have access to TrueAccord’s collection tools for a minimal recovery rate. In turn, the restaurant partners can recover the money owed for every meal ordered. 

    “The restaurant delivery industry, especially local independent services, is more vulnerable because they are less equipped to recoup losses. Many restaurants and delivery services may not even realize for some time they are a victim because the chargeback amount for a food order is typically low, in the $30 to $80 range,” stated Andrew Simmons, President of RMDA.  “It’s like shoplifting, but as a digital dine-and-dash. The buyer gets a meal and skips out on the bill by filing a chargeback. Fraudsters perpetrate this scheme because it’s easy with no apparent recourse.”

    Chargebacks are a kind of forced payment reversal facilitated by a cardholder’s issuing bank. The customer goes to the issuing bank, claims a transaction was fraudulent or had some other issue, and the bank overturns the sale on the cardholder’s behalf. These chargebacks typically originate from a legitimate purchase, and then later the person files a chargeback without a valid reason because the food order was delivered, accepted and properly authorized by the cardholder. 

    For more information, contact us direct at theoffice@thermda.org or visit www.thermda.org

    About TrueAccord
    Founded in 2013, TrueAccord’s data-driven debt collection platform is disrupting the collections industry by helping businesses collect more debt online than traditional methods. TrueAccord’s platform is powered by machine learning with a decision engine that analyzes consumer behavior and delivers personalized and empathetic consumer experiences. By communicating at the right time in the right channel with payment options that meet consumer needs, TrueAccord provides exceptional recovery rates for top 10 financial institutions, debt buyers, lenders, and technology companies. TrueAccord empowers many of the estimated 77 million consumers who are in debt every year to get on a path to better financial health. To learn more, go to http://www.trueaccord.com.


RMDA Announces the Appointment of New Board Members

Restaurant Marketing and Delivery Trends Drive Need for Association to Set Standards and Assist in Restaurant Revitalization and Customer Experience

 

MARCH 30, 2021 – AUSTIN, TX - Restaurant Marketing and Delivery Association (RMDA) is pleased to announce the appointment of four new members to its Board of Directors. 


RMDA’s new Board Members are Andrew Simmons, President, Ashley Campos, Vice President, Justin Greene, Secretary and Jeff Sasse as Treasurer. The new Board Members will contribute a wealth of experience for restaurant marketing and delivery services. Two open positions will be filled by the annual conference in September.


“The Board of Directors is comprised of a dedicated team of community leaders committed to providing critical leadership and decision-making that is vital to our organization and the members,” said Ruston Hicks, outgoing President of RMDA. “We are privileged to have such a talented group of board directors and we anticipate that the diverse experience will add significant value in setting standards for food safety, fair pricing and overall revitalization of the restaurant economic ecosystem.” 

 

RMDA represents the $40 billion takeout and delivery industry and offers benefits, activities and networking opportunities. It has many features including locations of services, member discounts and has forums for discussion on many relevant topics for RDS owners.  The Board of Directors and fellow volunteer participants are committed to working hard on the behalf of its members to ensure the future of the restaurant industry and boost the image of the RDS industry to the restaurant world. 

 

“I am deeply humbled by this opportunity to serve on the board of RMDA. Partnering with local restaurants and ensuring top quality delivery service to customers aligns with the mission of my company, OrangeCrate,” stated Andrew Simmons, President RMDA.  “COVID has devastated the lives of many food providers in our nation and RMDA is at the forefront of addressing the issues and proactively working to revive the industry."


For more information , contact us direct at theoffice@thermda.org or visit www.thermda.org



The RMDA is operated by a group of volunteers who support the independent Restaurant Delivery Service providers across the nation, Canada and Mexico.


The RMDA is a 501(c)3 non-profit organization.

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